Deepmind Alphafold

  • Identity Design,
  • Campaign,

AlphaFold is accelerating research in nearly every field of biology

Saying hello to the building blocks of life

Inside every cell in your body, billions of tiny molecular machines called proteins are hard at work. They allow your eyes to detect light, your neurons to fire, and the unique ‘instructions’ in your DNA to be read. Think of them as the building blocks of life. By solving a decades-old scientific challenge, Deepmind's AI system is helping to solve crucial problems like treatments for disease or breaking down single-use plastics. One day, it might even help unlock the mysteries of how life itself works.

I worked on the visual language that helped launch this technology to the world.


Design Lead




Google Creative Lab


    • Julia Hoffmann
    • ECD