Netflix: Closer to Sport

  • Campaign,
  • Design for Print,

A campaign idea to promote Netflix ramping up their focus on sports documentaries

Netflix: Closer to sport than anybody else

Some spec work in response to a live brief from Netflix while at BBH. While leading the design department, we were asked to contribute an additional campaign idea that brings Netflix's focus on sports documentaries to the masses. The insight we leant on was about visualising the simple notion that Netflix get closer to sports than anybody else, and through macro photography revealing an 'N' from constructions already in the world of sports, this idea was brought to life.

Role

Creative Director

Period

2023

Agency

BBH

Credits

    • Adam Buckland
    • Designer