Nike All In

  • Identity Design,

A design system for the new look Nike CDM EMEA teams

Going all in

A visual language designed to provide clarity in a time when it’s needed most, the Nike CDM team required a compelling and fun way to pull staff in the same direction. For use across internal events big and small, giveaways and for inspiration, I led the design direction on the project that gave the new look Nike CDM team a new look to align with.

Role

Design Director

Period

2021

Agency

R/GA

[i] Celebrate

[ii] Huddle

[iii] In-Play

[iv] Offense

Credits

    • Sami Kimberley
    • ACD on Copy
    • Oriana Gaeta
    • Design Director
    • Anna Bulman
    • Strategy Director
    • Raakhi Chotai
    • Copywriter
    • Elle Fleming
    • Producer
    • Ben Eager
    • Designer & Animator

Selected Projects